A business coach is an entrepreneur themselves. They gained a lot of insight and experience over the years working with their own companies and also working with their team of fellow coaches. There is a lot of value to be had when working with a knowledgeable business coach.
The pressure to be successful or to maintain the level of success already achieved can be enormous for an entrepreneur. One of the biggest gifts that can be given from a coach is the outside relief of that pressure.
Whether a business provides a service or a product, owners often become wrapped up in the day-to-day aspect of the company. They are great at providing the service or creating the product, so they are focused only on the here and now, but tend to overlook what needs to happen in the long-term.
The gift of a business coach is that they will be there to remind the owner why they started the business in the first place, what the goals are for the business, and what exactly is the roadmap for that goal. They make sure that the owner is not forgetting to have fun and to love the business that they created.
A business coach provides the reminder of why an owner became an entrepreneur in the first place. They help a business owner get out of his/her own way and focus on where they want to go in the future and not get caught up in the tangle of the day-to-day actions.