Almost every business owner is asking that question: How can I grow my business faster? But this is the wrong question to ask. It might seem like the most obvious question to ask, but what you really need to ask if you want to see your business grow is not how, but why.
Why do I want more growth for my business?
Why is that?
Why is that important?
Why isn’t it happening right now?
When you stop asking yourself how and start asking yourself why, then you begin to uncover what your real issues are. When you understand your desire for growth, you can resolve the issues that are preventing you from moving forward and achieving the growth that you seek.
Have you ever watched one of those programs about a restaurant owner or bar owner who needs to be “rescued”? To everyone watching the program, it’s easy to see why they are failing. All of their issues are out there for the world to see, yet these owners are completely oblivious to them. It is the case of “the king has no clothes”. They are only seeing what they want to see and refuse to acknowledge the things they just don’t want to know.
As business owners, we can all be guilty of ignoring all of the issues around us and we start looking for outside restraints that are keeping us from succeeding. But before we start searching outside, we need to begin our search within. Why are you not meeting sales goals? Why are customers not returning? When you stop and look clearly, you might be surprised to find all of the things you’ve been overlooking.
Not sure if you can answer all of those whys? Then your business might benefit greatly from the guidance of a business coach. A business coach can help you to uncover all of the things that you are not seeing and help set you on a path to make changes to turn all of those issues around. When you finally resolve all of those whys, then you can start looking at how you can start growing your business and hitting the goals that you want to reach.